• Customer Portal
• Newsletter
• twitter.com/infopark
• Jobs and Careers

Overview of Infopark Online Marketing Cockpit

Image gallery: The HTML user interface of Infopark Online Marketing Cockpits is easy to use and offers access to all its functions and modules.

Operational customer relationship management: efficient dialogue with customers

• Company-wide access to customer data with contact, account, and opportunity management
• Comprehensible communication with customers because customer history is always available (diary)
• Free classification and segmentation of accounts, opportunities and support cases
• Visualization, reports, and history management

Website analysis and web controlling: individual reactions to customer requirements over the web

• Combination with Content Management (access analysis)
• Analysis of customer bahavior by click stream tracing
• Post actions, reactions to visitor actions such as downloading information material
• Search query analysis

Campaign management: controlling marketing activities on the web

• Integration of all communication channels such as e-mail, standard mail, phone calls, newsletters
• Newsletter handling (creation, personalization, dispatching, analysis)

Inquiry management: increasing customer loyality by service over the web

• Helpdesk and callcenter support, e.g. ticket handling, status overview, form integration, support case database (FAQ)
• Integrated complaint management

Event management: improving planning reliability, customer satisfaction, and efficiency

• Participant management, creation and dispatch of invitations
• Up-to-date participant lists due to on-site check-in and check-out
• Badge printing, feedback recording, analysis, post-event mailings, etc.

Basic technical data

• Open architecture and interfaces allow for easy integration into existing company systems such as CMS, DMS, or ERP
• Protection of sensitive data by intelligent permission management
• Location-independent access via a web browser
• Universally applicable unter MacOS, Linux, Windows
• Flexible configuration options and forms of delivery